WEBWeb, conversion and integrations

Golfible

A golf-tech review site built to turn readers into leads, and the emails that follow them up.

What I covered

Site build, lead quiz, analytics, lead hand-off and email journeys.

The live home page.

The problem

Golfible publishes reviews and buying guides for golf tech, from launch monitors to clubs. The site had to do more than publish: capture readers as leads, pass them on to the tools the team used, and follow them up by email.

Golfible launch monitor quiz asking for a first name and email
The launch-monitor quiz: name and email first, then the questions.

What I built

  • Built the website in WordPress with Elementor, with custom JavaScript and CSS.
  • A launch-monitor quiz as the lead form: name and email first, then the questions that lead to a recommendation.
  • Lead data pushed on to the client's third-party tools.
  • Email integration, with a journey flow that follows up new leads.
  • Google Analytics set up across the site.
Golfible article page: Golf Driver Setup Routine
An article page in the golf knowledge base.
Golfible About page with its mission
The About page.

Stack

FigmaWordPress / ElementorJavaScriptCSSGoogle Analytics

Where it landed

Launched in May 2023 and still live. The site has grown since.

Delivered, May 2023.